Fragrance house · United Kingdom
Memoize London
Explore 51 Memoize London fragrances — notes, longevity, sillage and community ratings, matched to how you want to smell. The house dates from 2016, founded by Holly Hutchinson.
Signature notes
These notes show up in Memoize London fragrances at least twice as often as in the catalogue as a whole. We worked this out from each fragrance's listed notes. It is not how the house describes itself.
Best known for
Luxuria, Humanitas, Invidia, Era, Gula and White Castitas — the most-rated in our catalogue.
Releases
From 2018 to 2025, 51 fragrances with a known year.
