Sakura Cherry Blossom by Jo Malone London bottle
Jo Malone London

Sakura Cherry Blossom

3.7/5 · 450 votes Feminine 2011
Main accords
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Fragrance notes

Top notes
Heart notes
Base notes

Character

Longevity2.2/5
Sillage2.4/5
Day84
Night10
Spring100
Summer56
Fall17
Winter12
Our take

You spritz and the first thing hits is a brisk citrus spritz, bergamot and mandarin promising a crisp, fresh start. But that opening fades fast, and the heart is a soft, powdery bouquet of cherry blossom and mimosa, with rose lending a polite, almost demure sweetness. It settles into a faint whisper of clean musk and dry woods, a backdrop that barely registers. This is not a fragrance with any real volume. It is a watercolor painting of spring, pale and translucent, the kind that looks lovely on the page but leaves no stain on the air. The longevity is a sad two hours, the sillage a ghost you have to chase with your own nose. Who is this for? Someone who wants a fleeting, polite nod to cherry blossom season, a scent that sits so close to the skin it might as well be a secret. A woman who doesn’t want to be smelled so much as remembered. Skip it if you want presence, if you want a perfume that leaves a trail or lasts through lunch. It is a whisper in a field of shouters, pleasant but instantly forgettable. Wear it on a cool spring morning to brunch, or to a garden party where you don’t intend to linger. Just be ready to reapply before noon.

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